OTEPÄÄ – Practical workshop: AI and creativity – opportunities, risks and responsibility

A flyer for a village party, an invitation to a library autumn evening or a post about a new product: what if the first draft were ready before the coffee goes cold? In this workshop, AI helps you create text and images and offer ideas, and then you make a draft of a poster or post and check the rights and labelling before publishing.

For everyone who creates texts, images or other content: communications staff, teachers, cultural workers and small business owners. Level: basic. Format: 3 hours (4 academic hours) in two parts with a break. Part one covers how AI creates text and images and offers ideas; in part two you make a draft poster or post and check rights and labelling before publishing.

Afterwards you can find ten ideas on one theme with AI and choose the best one; write a text and image request that gives results in your style; adapt one piece of content for different channels, such as a poster, a post and a newsletter; and check copyright and label AI-created content. Before the workshop, think of one event, product or message you would like to create content for; bring a laptop or smartphone. The free versions of ChatGPT, Copilot or Gemini are enough. Trainer: Julian Kaljuvee.

Friday 20 November, 13:30–16:30, Tehvandi Sports Centre, Valga mnt 12, Otepää.