KÄRDLA – Hands-on workshop: AI and creativity – opportunities, risks and responsibility

A village party poster, a library autumn evening invitation or a new product post – what if the first draft were ready before the coffee goes cold?

For whom: anyone who creates texts, images or other content – communications staff, teachers, cultural workers, small business owners. Level: basic.

Format: 3 hours (4 academic hours), two parts with a break. Part one: how AI creates text and images and suggests ideas. Part two: you make a poster or post draft and check copyright and labelling before publishing.

After the workshop you will be able to:

find ten ideas on one topic with AI and choose the best one;

write a text and image prompt that gives results in your style;

adapt one piece of content for different channels: poster, post, newsletter;

check copyright and label AI-generated content.

Before the workshop: think of one event, product or message you want to create content for. Bring a laptop or smartphone; the free version of tools (e.g. ChatGPT, Copilot, Gemini) is enough.

Trainers: Daniel Raissar is an entrepreneur and technology director who has trained fintech company teams, software developers and start-up representatives on AI agents, prompting and safe AI use. He co-founded Eleabel OÜ and built the decision app VURR for founders (iOS, Android and web). He previously ran operations for the AI orchestration platform Zuvu.ai and co-founded the AI-agent marketplace Opticonomy. Kristina Halla is an accredited management coach and entrepreneur who leads Halla Consulting OÜ and helps business teams put AI to work in daily tasks. She has completed the 80-hour practical course “AI in everyday work” and ran the Huusi Holiday accommodation business on Hiiumaa for 11 years, including the launch of the Tuuletorn visitor centre.

Time and place: Friday 20 November, 18:00–21:00, Pika Maja hall, Vabrikuväljak 8, Kärdla.

Participation is free, places are limited – register via Fienta!

The workshop is part of Arunädal and the Eesti.ai initiative “The Smartest AI Nation”.