JOICO LumiShine – from colour technique to a complete client experience in Tartu

Deepen your knowledge of JOICO LumiShine colours and learn how colour techniques, professional service and well-thought-out details create a complete salon experience.

The training combines JOICO LumiShine colour and product training with the principles of client experience. Alongside a professional colour result, we focus on making the client's journey complete – from the first contact and consultation to the colour service, aftercare and recommendations for home care.

You will learn: how to use JOICO LumiShine colours and choose the right colour solution for the client's wishes and hair condition; the options of LumiShine Permanent, LUMI10 and Ultra Lift colours; how to make the consultation more personal and professional; which details raise the level of client service; how to recommend suitable home-care products naturally and confidently; how to shape the service into a complete experience that makes the client want to come back.

Trainer: Liis Türk, JOICO trainer and experienced hairdresser, who has worked with JOICO products for years.

Included in the ticket price: training materials, morning coffee and a small snack. Exclusive offers during the training day. Places are limited. Tickets are non-refundable.

Time and place: 25 November 2026, 11:00, IREK – Iluravi Rahvusvaheline Erakool, Vaksali 17a, Tartu.