The entrepreneur as a brand (2nd session)

Every entrepreneur is a brand, and a brand starts with a person. A personal brand is more than a social media profile: it is a combination of your values, skills and visibility.

In the workshop we explore, through three questions, who you are, what you can do, and where and how you are visible. You fill in your brand worksheet and think about how your strengths could help you in future entrepreneurship or projects.

Led by Riina Tomast, marketing lecturer at Tartu University Pärnu College.

The workshop introduces the applied higher education programme “Entrepreneurship and Project Management” at Tartu University Pärnu College.